Are you being tricked by your Juice?

Walking through your average grocery store juice isle can be a bit overwhelming and misleading. “All Natural and  100% juice,” are among some of the most misleading in my opinion and as it turns out the FDA has no regulations as to what these labels actually represent.

Orange Juice is probably the easiest to relate to. Most orange juice that comes in a bottle or carton has been pasteurized or taken through a similar process to prolong shelf life. This process not only changes or completely depletes the juice of taste but it also removes almost all of the nutritional content. To make the juice taste like orange juice again, the juice companies engineer flavor packs that are added to the juice to make it taste “natural and fresh squeezed”

In essence, when we consume a “food like product” such as orange juice, we are not truly getting what we paid for. Instead we are consuming a product that has been engineered to resemble the product it is claiming to be.

here are a few articles that I found helpful when researching juice myths 😉

http://shine.yahoo.com/shine-food/juice-frauds-whats-really-juice-190200009.html

http://www.thedailymeal.com/8-healthy-drinks-are-actually-terrible-you?utm_source=shine%2Bnewsfeed&utm_medium=partner&utm_campaign=juice%2Bfrauds&RM_Exclude=Welcome

http://articles.mercola.com/sites/articles/archive/2011/08/16/dirty-little-secret-orange-juice-is-artificially-flavored-to-taste-like-oranges.aspx